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Hi - I’m Kristen Lightner, founder of KKL Research.
For over 20 years, I’ve helped businesses and thought leaders answer their hardest questions through custom research, market exploration and competitive analysis.
My clients range from solo entrepreneurs validating a new idea to Fortune 500 companies sharpening their edge.
I’ve also partnered with New York Times best-selling authors on book manuscripts and supported leading academics on journal publications and research proposals.
I take on projects both as an independent researcher and as the leader of large research teams. Either way, my goal is the same: to deliver clear, reliable insights that help people make smarter decisions.
I started my career in higher education, teaching and working in academic affairs at Texas A&M University and St. Edward’s University, where I earned my B.A. in Psychology with a focus on research methods.
I now partner with founders, consulting firms, marketing teams, think tanks and executives to deliver research and analysis that drives smarter decisions.
At the end of the day, what I love most is simple: turning messy questions into clarity and giving my clients the confidence to move forward.
Services
01 Market Research
02 Competitive Analysis
Primary and secondary sources are used to investigate any market, large and small. Discover opportunities, clarify issues and create proper next steps for your organization through my market research services.
Smart organizations know who their competitors are. I help clients understand competitor products, services, value propositions and pricing models through my exclusive 3-stage competitive review process.
03 General Research
04 Academic Research
I provide deep-dive and meticulous research services to uncover valuable insights tailored to your needs on any questions you might have.
I believe the highest quality information comes from peer-reviewed academic sources. I dig into the depths of scientific research to find the best possible information for your needs.